Free Tool

HowTo Schema Generator

Generate valid HowTo JSON-LD markup in seconds. Paste your guide URL and our AI extracts each step automatically — or build manually. Turn your tutorials into Google rich results. No account required.

No account required · 20 free schemas/week

Valid JSON-LD outputPasses Google Rich Results TestWorks with any CMSNo credit card required

What is HowTo schema markup?

HowTo schema (HowTo on schema.org) is structured data that tells Google your page contains a step-by-step guide. When Google recognises it, your tutorial can appear as a rich result in search — displaying individual steps, required tools, and estimated time directly in the results.

Guides with valid HowTo schema stand out visually in search results, driving higher click-through rates. It's one of the most impactful schema types for tutorial, DIY, and instructional content.

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// HowTo JSON-LD example
{
"@context": "https://schema.org",
"@type": "HowTo",
"name": "How to Change a Tyre",
"totalTime": "PT30M",
"step": [
{
"@type": "HowToStep",
"text": "Loosen the wheel nuts"
}
]
}

Generate HowTo schema in 3 steps

1

Paste your guide URL

Enter the URL of any how-to or tutorial page. Our AI reads the page and extracts each step, tools needed, and time estimates automatically.

2

Review the generated schema

We generate valid HowTo JSON-LD markup with all steps. Edit any step text, add tools or supplies, and adjust time estimates before copying.

3

Add to your website

Copy the JSON-LD and paste it into your page's <head> section. Works with WordPress, Wix, Ghost, and any HTML site.

Frequently asked questions

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